"Professor Welch has done a marvelous job of translating the complex language of decision theory into a witty and compelling read."
 —Professor Debora Spar, Harvard Business School

 

Click on the links below to explore the tools and problems discussed in the text:

For a sophisticated implementation of the concept of multi-attribute utility maximization, check out www.MyDecisionHelper.com.

 

Last updated December 03, 2010
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